Not all gubernatorial YouTube attempts have been successful:
Some, like Minnesota Republican Gov. Tim Pawlenty, are using online videos for their campaigns ads. Others, such as Democrat Jim Doyle in Wisconsin, are using YouTube to broadcast official speeches and events. Two governors, Crist and Democratic West Virginia Gov. Joe Manchin, are using YouTube videos in their U.S. Senate campaigns.
Despite the lack of interest in these extreme circumstances, I like the use of the video sharing technology. As long as the governors have something interesting to say, YouTube can allow them to speak directly to their constituents. On the other hand, if they don't have anything interesting or useful to say, their constituents will find out more quickly. Both are benefits in my opinion.
•Republican Mississippi Gov. Haley Barbour's remembrance of Hurricane Katrina survivor stories captured eight page views the first six weeks it was online.
•Republican Nebraska Gov. Dave Heineman's speech about a new health science center received just eight views in the year it spent online.
•A video uploaded by Democratic Kansas Gov. Mark Parkinson about flu prevention gathered 17 views in the year it was online.